Where can I help you create Value Growth?
For Start-Ups and Small Businesses
Innovation: From generating insights and concepts to help with launch planning and delivery. I can support on specific stages of the innovation process, or lead from start to finish.
Brand Positioning: Whether building brands from new or a review of what already exists, I can help bring differentiation and distinctiveness to brand and product propositions.
Marketing Capability: I can help support and upskill the existing team on specific capabilities or processes or provide Fractional / Interim support where resource is stretched.
For Medium sized and Large Businesses
Market Entry / Go to Market: Looking to extend into adjacent sectors or new markets, I can help lead market & competitor analysis, strategy build & implementation.
Portfolio Strategy: A good portfolio strategy provides deeper insights around consumer behaviour to create a strategic growth plan. I can help provide a roadmap of Where to Play, How to Win and What needs to happen to unlock market potential.
Innovation: I can support with refilling the concept pipeline, mapping new territories and growth platforms, executing launches in market, or refining the overall process.
Team Capability & Coaching: From supporting the existing team with training or coaching, to helping to develop “our” way of marketing, upskilling capability will help create value.
